Data Cleansing Services
For Individuals or businesses with a constant need for data cleansing alternatively known as data cleaning, a simple and cost-effective approach is to outsource the service. Owning a big database will not mean much if it contains incorrect, inaccurate or unusable data. Using a clean enriched data in your marketing campaigns will result in higher ROI.
We help businesses categorize, modify, properly format, organize, remove and correct information contained in their databases across multiple fields.
Why Data Cleansing Is Important?
1. Accurate clean data increases customer acquisition.
2. Data cleansing enhances and makes the decision-making process easy.
3. Clean data smoothers business practices.
4. Clean and accurate data increases productivity.
5. Most importantly data cleansing increases revenue and decreases cost of marketing.
Our Process
We deliver a wide range of data cleansing / data enrichment services, including:
- Identifying and removing duplicate, irrelevant, obsolete and invalid records based on multiple criteria’s.
- Identifying and correcting, inaccurate, missing and spurious data.
- Merge and append data.
- Address Data Cleansing.
- Creating new data fields from existing fields such as city, state from address field.
- Identify and Add missing details like first and last names, dob, telephone, city, state and postal codes.
- Adding additional information to existing databases like product attributes or images.
- Properly format data fields such as Names, Zip, Phone.
- Correct mistakes related to spellings, abbreviations and type errors.